Effective Natural Products was created in 2004 with a focus on liquid vitamins for pets and people. The well-loved and touted formulas remain the same but new ownership has updated the product’s look and seek to grow distribution channels and the online presence through customer engagement.

The ENP products have a strong following simply because they work. We focus on liquid vitamins due to their high absorption rates. Efficacy rates don’t matter if a tablet or heavily coated capsule passes through the body without disintegration. We want our customers to get their money’s worth and enjoy the health benefits of all we have to offer.

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